Insights that matter.

D2A2 delivers cutting-edge insights relevant for modern
Digital, Data, Analytics, and Artificial Intelligence (D2A2) leaders.

About Us

D2A2 (Insights for Digital, Data Analytics, and Artificial Intelligence) is a dedicated thought leadership service designed to empower D2A2 leaders navigating the complex world of digital transformation, data analytics, and AI. We research and create original, insightful, and practical content that reflects our authentic perspective and core beliefs. Our mission is to provide actionable insights that resonate with D2A2 professionals, helping them make informed, forward-thinking decisions.In collaboration with trusted industry partners, we’re proud to make our reports accessible to a broader audience, at no cost. By sharing our expertise, we aim to spark innovation and shape the future of digital, data, and AI leadership.If you are interested in our services, please contact us.

Meet Our Team

Arun Marar, PhD, MS

  • Expert at implementing AI/ML and Analytics models.

  • Consulted for numerous firms in BFSI, Retail, Healthcare, and Transportation.

  • PhD from Princeton (US) and BS from IIT-M (IN).

  • Based in Chicago, USA

Prashanth Southekal, PhD, MBA, ICD.D

  • Consulted for over 80 organizations including P&G, GE, Shell, Apple, FedEx, and SAP.

  • Author of 3 books — “Data for Business Performance”, "Analytics Best Practices” & “Data Quality”.

  • PhD from ESC Lille (FR) and MBA from Kellogg School of Management (US)

  • Based in Calgary, Canada

Tobias Zwingmann, MS

  • Consulted for numerous companies on ML and AI while delivering meaningful business value.

  • Author of 2 books “AI-Powered Business Intelligence” & “Augmented Analytics”

  • D2A2 Thought leader and LinkedIn Top Voice

  • Based in Hannover, Germany

Our Work

Here's an overview over our recently published content.

One Door To Data: A Retail Case Study

AI Governance in the Generative AI Age

Leveraging Structured Data for Generative AI

Contact Us

Have questions or want to learn more about our D2A2 insights? We’d love to hear from you! Reach out to our team, and let’s start a conversation.

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Download Our Report

Authors

Learn How To Grant Secure Data Access Without Migration Hassles

  • Explore how modern data architectures can reduce the need for costly and complex migrations.

  • Discover how a retail giant unified its data ecosystem, boosting efficiency and customer satisfaction.

  • Gain actionable strategies to access, govern, and analyze data securely in real-time.

Price:$99$0.00

This report can be downloaded free of charge thanks to the curtsey of coginiti.co.

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Authors

Govern Generative AI for safer, fairer, and more reliable outcomes.

  • Explore why traditional AI oversight falls short with Generative AI—and what’s needed instead.

  • See how new tools can catch biases and keep AI decisions on track.

  • Learn how strong AI governance can give companies a competitive edge while minimizing risks.

  • This is a must-read for navigating AI responsibly!

Price:$99$0.00

This report can be downloaded free of charge thanks to the curtsey of illumex.ai.

Download Our Report

Authors

Discover the power of structured data for next-level generative AI solutions.

  • Learn the key challenges businesses face when integrating structured data into generative AI workflows.

  • Uncover strategies that make structured data more accessible for AI-driven insights.

  • Explore a real-world case study showing how structured data solutions boost productivity in a Fortune 500 manufacturing firm.

Price:$99$0.00

This report can be downloaded free of charge thanks to the curtsey of illumex.ai.